Mark Meili of P&G to keynote ASSESS 2018 Congress

Clarkesville, GA – ASSESS Initiative, a broad reaching multi-industry initiative to facilitate a revolution of enablement that will vastly increase the availability and effectiveness of Engineering Simulation is proud to announce that Mark Meili, Director of Modeling and Simulation, The Procter & Gamble Company, will be a keynote speaker at the ASSESS 2018 Congress, to be held at Chateau Elan Winery & Resort, Oct 28th -30th, 2018.  Mr. Meili will be presenting “Diffusion of Innovation” applied to Modeling & Simulation – what can we learn from Social Science research?

“I am very pleased to be able to share my experiences and perspectives related to expanded use of Engineering Simulation at Procter & Gamble along with sharing ideas on what we need to do together to further grow application and value from simulation enabled innovation” says Mark Meili, Director of Modeling and Simulation, The Procter & Gamble Company.

Mark A. Meili is Director of Modeling and Simulation for The Procter & Gamble Company in Cincinnati, Ohio. He has held a variety of technical and management positions in both R&D and Product Supply Engineering.  His current role spans both organizations and technical work processes from research to commercialization to supply chain operation.  Mark has been both a practitioner and champion of first principles understanding to reduce risk and enable robust technical decision making throughout his 32-year professional career. Mark received Bachelor of Science degrees from Kansas State University, one in Mechanical Engineering and one in Grain Science.

“We are very excited to have Mr. Meili share his perspectives on diffusion of innovation related to Engineering Simulation,” says Joe Walsh, CEO & Co-Founder of the ASSESS Initiative. “P&G has been a pioneer in leveraging Engineering Simulation to support innovation in unexpected applications for many years and Mr. Meili has been central to that effort.”

The ASSESS 2018 Congress is the 3rd annual congress for ASSESS organized to “enable” both strategies and relationships related to significantly increasing the use and benefit of Engineering Simulation. Key business drivers are forcing a “simulation revolution” to overcome the issue of required expertise which is limiting the expansion of Engineering Simulation usage.  The theme of the ASSESS 2018 Congress is “Launching the Engineering Simulation Revolution.”

Registration for the ASSESS 2018 Congress is by invitation only and is limited to 115 attendees. Registration will close either when all available seats are taken but no later than October 24, 2018.

The ASSESS Initiative was formed to bring together key players, both users and developers of simulation software, to guide and influence the software tool strategies for performing model-based analysis, simulation, and systems engineering with a vision “To significantly expand the use and benefit of software tools for model-based analysis, simulation, and systems engineering in the engineering applications domain.”

The ASSESS Initiative Membership program provides the ability for the ASSESS Initiative to expand its efforts and community benefits beyond the annual congress. The ASSESS Membership Program is appropriate for all organizations engaged in Analysis, Simulation, and Systems Engineering activities related to Engineered products and processes.  The ASSESS Membership Program is offered in individual or group memberships.  Active ASSESS Initiative Members receive access to Members Only content on the ASSESS website and a discount on the ASSESS Congress Registration Fees.

About the ASSESS Initiative

ASSESS Initiative LLC was formed in mid-2016 for bringing together the key players to guide and influence the software development and implementation strategies related to model-based analysis, simulation, and systems engineering, with the primary objective of expanding the use and business benefit of Engineering Simulation. ASSESS Initiative LLC is based in Clarkesville, GA, USA.  Please refer to our website and the following brief summary “What is the ASSESS Initiative and why is it important?” for more information.


Joe Walsh
ASSESS Initiative LLC